1.5 million euros for Spot On MozART - Innovative Musicfilms
For selected projects on digital and social transformation in the period 2020 to 2024, the Federal Ministry of Education, Science and Research has distributed 50 million euros to public universities. Of the 71 applications submitted, 35 were approved for funding - 1.5 million euros will go to the SPOT ON MOZ ART - innovative musicfilms® project at the University Mozarteum Salzburg (UMS), which was the only art university with a musical focus to receive a grant.
A total of eight small initial projects are already on the home stretch for realization as part of the transdisciplinary project - including works directed by violinist Benjamin Schmid and film producer Hannes Schalle, film artist Claudia Lehmann and media artist Conny Zenk. Together with students from the University Mozarteum Salzburg (UMS), they are facing the exciting attempt to develop media-artistic works in various formats of modern DigiTech, based on Mozart's works and historical sources. They range from films and games to augmented reality and human interactive technology, thus opening up numerous fields that offer artistic-social research levels with a very high potential for innovation. In addition to the Angewandte University and the Vienna University of Technology, universities in Salzburg have expressed interest in participating in the project, which offers cross-institutional perspectives for new formats of collaboration. At the beginning of June, the kick-off projects will be presented to a broad public for the first time at a kick-off event - "it will be a multifaceted evening full of surprises, a colorful zebra in the black and white digitization landscape," says Rector Elisabeth Gutjahr. An interdisciplinary project with many dimensions The combination of historical music and new media with the communicative moment of the "spot on," the moment of encounter, naturally raises a number of questions that will be examined as part of SPOT ON MOZ ART innovative musicfilms®. "How can we succeed in making the supra-temporal, magical moments of our historical cultural and artistic treasures comprehensible and tangible in a world of hypermobile, short-lived digital communication? To what extent can an expansion of the understanding of the work be generated in the 21st century, and what does a new, innovation-driven engagement with Mozart's work mean for Salzburg as a location?" says Rector Elisabeth Gutjahr. Building on research results from the at least 50 individual projects to be implemented within the next few years, SPOT ON MOZ ART - innovative musicfilms® aims to artistically exploit the creative potential of digital and social transformation and further develop it together with its cooperation partners. Art and technology, tradition and innovation combine here quite naturally. Salzburg offers a great stage for this. Digital skills in all university areas To enable creative, artistic and scientific production and innovation, the interdisciplinary project integrates digital skills in all university areas. It thus combines forward-looking digital technology with tradition in the curricula. The focus is on the development of artistic digital formats that also respond to the expectations of the art market, the media landscape and culture. "SPOT ON MOZ ART - innovative musicfilms® also has the potential to bring together students from very different fields of study to work constructively and, above all, together on something. This can result in a kind of interface competence that makes it possible to look far beyond the traditional stage situation," says Eugen Banauch, head of research management at the University Mozarteum Salzburg. In order to spin ideas for initial projects, two student camps have already taken place at the Blaa-Alm in Altaussee - with students from the University Mozarteum Salzburg, but also from other Salzburg universities. To be continued …